That includes shopping sustainably and supporting eco-conscious brands where possible.

But there’s one critical category of household items we haven’t covered yet: towels.

Towels are a part of our everyday lives.

Micro Cotton

And yet, no one is talking about how environmentally taxing it can be to create them.

That’s where luxury textile brandMicro Cottonshines.

And the best part is the quality of their soft and absorbent towels is not compromised in the process.

Article image

Towels require cottonand cotton requires (a lot) of water.

Part of being sustainable in any industry iscutting down on water use.

No stone left unturned.

Article image

More than 90% of the energy used to produce their towels is clean, green, and renewable.

Additionally, Micro Cotton towels areOEKO-TEX MADE IN GREENcertified.

Micro Cotton is also constantly researching and testing new ways to achieve net-zeroemissions.

Article image

When it comes to lessening our environmental impact, the work never stops!

Better quality, fewer towels.

Creating quality that lasts is another key part of sustainable towel production.

Article image

Crummy towels that have to be replaced frequently end up canceling out the resources saved per towel.

MicroCotton Elite Bath Towels

Ultimate Micro Cotton Bath Towel

Dry your body, not the Earth.

There’s no question that multiuse towels are more environmentally friendly thanpaper towels.

And Micro Cotton is at the forefront of this effort.

We’d be cold, wet, and nakedno thanks.

We just need to do a better job at reducing the impact these industries have on our planet.

Dry your body, not the Earth!