Korean beauty, orK-beautyfor short, has been popular in the U.S. for quite some time.

The philosophy is best known for its multistep process, often including 10 individual steps each evening.

Japanese beauty (or J-beauty), on the other hand, follows more of a minimalist approach.

Hannah Frye

It contains different basic elements than Korean beauty but focuses similarly on hydration and natural-leaning ingredients.

“These are the vital aspects of the skin’s overall health and well-being.”

Balanced nutrition

As Getz previously hinted, the J-beauty philosophy starts with an inside-out approach.

Smiling Asian Woman

Nourishing the body from within will contribute to healthy, radiant-looking skin.

Getz also emphasizes the importance of seasonal eating in Japanese culture, and not just for fruits and vegetables.

This is unsurprising, given the tea’s anti-inflammatory properties and high vitamin C content.

Advanced technology

Finally, we have high-tech tools.

But it’s not all about the devicesinnovative skin care formulas also own a spotlight in J-beauty.

The hero plant for this brand specifically is Panax ginseng.

Not sure where to start?

you’re free to’t go wrong with getting to know your skin barrierhere are the basics.